MMOsite: Many people think that casual games can't have a lot of hardcore gamers, but it seems that it's different for Level Up!'s games ro zeny. What's the reason behind?

Jake San Diego: Casual games have definitely grown a lot in the country the past year. Mostly due to entry of new titles. Primarily, what drives the hardcore players in the game would be the tournaments that are done both locally, at the internet cafe level, and nationally, through events like Level Up! Live.

MMOsite: In your opinion, what contributed to the great success of Level Up! in Philippine? And what are your future prospects for Level Up!?

Jake San Diego: It helped a lot that we were the ones who started locally publishing games in the country. But personally, I think that what made Level Up! successful in the Philippines is that it has constantly remained true to it's vision ragnarok zeny-- which is to have a Level Up! Gamer in each and every Filipino household. This is the battlecry of all the employees of the company; from the people in charge of content who make sure we have a wide array of games for whatever type of gamer there is, to the people in marketing who spread the word, down to the people in the operations side of the business--all of whom espouse the age old business adage that the customers should always come first. Our main inspiration is seeing the Level Up! Community growing every single day.